JUST YOU WATCH - ICE HOCKEY COLLISION by Mr Mumbles for Foxtel

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JUST YOU WATCH - ICE HOCKEY COLLISION

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Industry TV Channels/Radio Stations and Programmes
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Australia
Agency Mr Mumbles
Art Director Laurie Ingram, Andrew Lang Cape Town
Photographer Getty Images, Keystone, Image Plus
Account Supervisor Jamie Clift
Released December 2009

Credits & Description

Category: Ambient: Special Build
Advertiser: FOXTEL
Product/Service: SUBSCRIPTION TV
Agency: MR MUMBLES
Executive Creative Director: Laurie Ingram/Andrew Town
Copywriter: Laurie Ingram/Andrew Town
Art Director: Laurie Ingram/Andrew Town
Account Supervisor: Jamie Clift
Advertiser's Supervisor: Jane Gold/Rhonda Dawson
Photographer: Getty Images
Other Credits: Retoucher - Kerry Mckelroy
Date of First Appearance: Dec 8 2009 12:00AM
Entrant Company: MR MUMBLES, Sydney, AUSTRALIA

Description of Ambient execution
The piece was located on all lifts within the HQ of FOXTEL, Australia's largest Pay TV network. A poster on the inside facing wall of the lift read: Vancouver Olympic Winter Games. JUST YOU WATCH the world come together. On each of the closing doors of the lifts were the images of two opposing ice hockey players who would smash together when the doors closed simulating the physical clashes that viewers would experience from watching the network's coverage of the Vancouver Games.