Freshlock: CORNFLAKES by DDB Hong Kong for Freshlock China

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Freshlock: CORNFLAKES

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Industry Household maintenance & pet products
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Hong Kong SAR China
Agency DDB Hong Kong
Executive Creative Director Jeffry Gamble
Art Director Sum Leung
Copywriter Paul Chan
Photographer Steve Wong
Released June 2011

Awards

Cannes Lions 2011
Outdoor Lions Household: Other Bronze
Press Lions Household: Other Bronze

Credits & Description

1 of 3 Campaign
Type of Entry: Billboards & Street Furniture
Category: Household: Other
Title: CORNFLAKES
Advertiser/Client: FRESHLOCK CHINA
Product/Service: FRESHLOCK CLIPS
Entrant Company: DDB GROUP HONG KONG, HONG KONG
Advertising Agency: DDB GROUP HONG KONG, HONG KONG
Executive Creative Director: Jeffry Gamble
Creative Director: Paul Chan
Art Director: Sum Leung
Copywriter: Paul Chan
Photographer: Steve Wong
Other Credits: Illustrator : Thomas Ho