STREET BOOKS by Ogilvy & Mather Mexico for Gandhi Bookstores

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STREET BOOKS

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Industry Books
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Mexico
Agency Ogilvy & Mather Mexico
Executive Creative Director Miguel Angel Ruiz Reyes
Creative Director Agustín Vélez
Art Director Ivan Carrasco, Sergio Diaz-Infante, Francisco Hernandez Marzal
Producer Juan Pablo Osio
Account Supervisor Maria Del Pilar Troconis
Released February 2010

Credits & Description

Category: Ambient: Special Build
Advertiser: GANDHI BOOKSTORES
Product/Service: BOOKSTORE
Agency: OGILVY MEXICO
Executive Creative Director: Miguel Angel Ruiz
Creative Director: Iván Carrasco/Agustín Velez
Copywriter: Sergio Díaz-Infante
Art Director: Iván Carrasco/Francisco Hernández/Sergio Díaz-Infante
Account Manager: Paola Mayoral
Account Supervisor: Pilar Troconis
Advertiser's Supervisor: Alberto Achar
Producer: Juan Pablo Osio
Other Credits: Héctor Lastiri
Date of First Appearance: Feb 20 2010 12:00AM
Entrant Company: OGILVY MEXICO, MEXICO

Description of Ambient execution
A book takes over the streets.