Griffin's Outdoor Griffin's Boxing & Fitness: Strings by Spring Vancouver

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Griffin's Boxing & Fitness: Strings

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Industry Sports and Health Clubs, Gyms
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Canada
Agency Spring Vancouver
Creative Director Rob Schlyecher
Designer Jose Rivas
Released April 2013

Credits & Description

Media: Outdoor
Category: Recreation & Leisure
Agency: Spring
Brand: Griffin's Boxing & Fitness
Geo: Americas, Canada
Brief: The client was looking to attract new customers to an old world style of cardiovascular exercises. They wanted a campaign that would not only grab the audience’s attention but remind them of the cardiovascular benefits of their services.
Solution: An attractive, attention grabbing outdoor campaign that focused on reminding its audience of the cardiovascular benefits of the client’s services.
Advertising Agency: Spring, Vancouver, Canada
Creative Director: Rob Schlyecher
Art Directors: Rob Schlyecher, Jeremy Grice
Designer: Jose Rivas
Account Executive: Justin Van Mulligen