TAKE THE STARS HOME WITH YOU by BBR Saatchi & Saatchi Israel for Hot Tv

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TAKE THE STARS HOME WITH YOU

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Industry TV Channels/Radio Stations and Programmes
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Israel
Agency BBR Saatchi & Saatchi Israel
Creative Director Tel Prelemuter
Art Director Uri Dagan
Copywriter Yoad Mick
Account Supervisor Sigal Zur- Shavit
Released September 2009

Credits & Description

Category: Ambient: Special Build
Advertiser: HOT
Product/Service: TV NETWORK
Agency: BAUMANN BER RIVNAY SAATCHI & SAATCHI
Creative Director: Tel Prelemuter
Copywriter: Yoad Mick
Art Director: Uri Dagan
Account Manager: Yael Ron
Account Supervisor: Sigal Zur- Shavit
Date of First Appearance: Sep 12 2009 12:00AM
Entrant Company: BAUMANN BER RIVNAY SAATCHI & SAATCHI, Ramat Gan, ISRAEL

Advertising Format
Billboard

Dimensions
120m X 14m

Site Location
the longest wall in the center of Tel Aviv

English Translation of Main Headlines
BACKGROUND To maintain its leadership in an aggressive marketplace, the HOT cable TV network decided to increase its programme acquisition, adding more award-winning shows to its portfolio BRIEF Position HOT as the network with the best shows and the hottest stars to offer its customers