Johnson & Johnson Outdoor, Digital Johnson & Johnson: Terracotta Warriors by Mother New York

Adsarchive » Outdoor , Digital » Johnson & Johnson » Johnson & Johnson: Terracotta Warriors

Johnson & Johnson: Terracotta Warriors

Pin to Collection
Add a note
Industry Cosmetics & beauty products
Media Outdoor, Billboard, Poster, Transportation & Vehicles, Digital, Interactive & Mobile
Market United States
Agency Mother New York
Director Patrick Shearn
Released August 2008

Credits & Description

Go to the Web site
Giant marionettes act out a story of caring.
Johnson & Johnson is presenting daily performances with more than 23-feet-tall marionettes at the China Millennium Monument during the Beijing Olympic Games. The story is intended to communicate the “timelessness of caring” for the personal care brand.

Client: Johnson & Johnson
Agency: Mother, New York,
Mother Experience,
Poetic Kinetics
Director: Patrick Shearn
Music: George Sarah
Choreography: Beijing Modern Dance Company
Aerial Artists: Airealistic