Angel Camacho Outdoor JUST FRUIT by Y&R Madrid

Adsarchive » Outdoor » Angel Camacho » JUST FRUIT

JUST FRUIT

Pin to Collection
Add a note
Industry Jam & Honey
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Spain
Agency Y&R Madrid
Creative Director Manuel Perez De Camino, Antonio Botella
Art Director David Pascual, Angela Romero
Copywriter Ricardo De Santiago
Account Supervisor Gabriela Naiman, Patricia Ortiz De Zugasti
Released March 2012

Credits & Description

Category: Bars, Restaurants & Stores, etc.
Advertiser: ANGEL CAMACHO
Product/Service: LA VIEJA FABRICA JAM
Agency: TAPSA
Chief Creative Officer: Adolfo Gonzalez
Creative Director: Antonio Botella/Manuel Perez De Camino
Copywriter: Ricardo De Santiago
Art Director: David Pascual/Angela Romero
Account Supervisor: Gabriela Naiman/Patricia Ortiz De Zugasti
Advertiser's Supervisor: Paul Kortenoever
Account Manager: Augusto Vazquez
Account Manager: Augusto Vazquez

English Translation of Main Headlines
NO PHOTO. JUST FRUIT

Ambient Execution Description
Brings the print execution and the core concept “No photo, just fruit” closer to the point of sale, avoiding traditional formats and communicating the idea of Vieja Fabrica’s jams being 100% natural in a very impactful and engaging way.