LEGO: CATERPILLAR by Ogilvy & Mather Kuala Lumpur for LEGO

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LEGO: CATERPILLAR

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Industry Toys
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Malaysia
Agency Ogilvy & Mather Kuala Lumpur
Executive Creative Director Robert Gaxiola, Gavin Earle Simpson
Creative Director Eric Yeo
Art Director David Stevanov
Copywriter Ross Fowler
Illustrator Greg Rawson, David Stevanov, Tan Tsun Wen Andrew
Released June 2011

Awards

One Show 2012
One Show Out Of Home / Transit & Outdoor Installations - Campaign Silver
One Show Out Of Home / Transit & Outdoor Installations - Single Silver
One Show Design Outdoor Design / Transit - Campaign Merit
One Show Design Outdoor Design /Transit - Single Merit

Credits & Description

1 of 3 Campaign
Type of Entry: Billboards & Street Furniture
Category: Entertainment & Leisure
Title: CATERPILLAR
Advertiser/Client: LEGO
Product/Service: LEGO
Entrant Company: OGILVY MALAYSIA Kuala Lumpur, MALAYSIA
Advertising Agency: OGILVY MALAYSIA Kuala Lumpur, MALAYSIA
Executive Creative Director: Gavin Simpson/Robert Gaxiola
Creative Director: Eric Yeo
Art Director: David Stevanov
Copywriter: Greg Rawson/Ross Fowler
Illustrator: Tan Tsun Wen Andrew/David Stevanov/Greg Rawson
Other Credits: Lego Artist - Nicholas Foo/Lego Builders - Too Jun Jie/Inessa Loh/Darshan Kadam