EXIT SIGN by Y&R London for LIZ H

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EXIT SIGN

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Industry Recruiting
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market United Kingdom
Agency Y&R London
Executive Creative Director Damon Collins
Art Director Jolyon Finch
Copywriter Steve Moss
Producer Simon Atterbury
Released June 2009

Credits & Description

Category: Ambient: Special Build
Advertiser: LIZ H
Product/Service: RECRUITMENT
Agency: RAINEY KELLY CAMPBELL ROALFE/Y&R
Executive Creative Director: Damon Collins
Copywriter: Steve Moss
Art Director: Jolyon Finch
Producer: Simon Atterbury
Date of First Appearance: Jun 11 2009 12:00AM
Entrant Company: RAINEY KELLY CAMPBELL ROALFE/Y&R, London, UNITED KINGDOM

Description of Ambient execution
Bespoke light boxes were made to mimic emergency exit signs and were strategically placed around the D&AD award ceremony at the Roundhouse in Camden, London. The signs showed a figure ‘making an escape’ to see Liz H with a much coveted yellow pencil.