|Industry||Candies, Chewing-Gum, Lollipops|
|Media||Outdoor, Billboard, Poster, Transportation & Vehicles|
|Agency||The Hive Toronto|
|Creative Director||Simon Creet|
|Art Director||Brad Van Schaik|
Credits & Description
Make Your Face a Maynards is a program promoted by The Hive , Toronto that gives people the chance to have their face turned into the next Maynards candy. Seriously, an ACTUAL candy. All advertising drives people to the Maynards Canada Facebook page, where they can use an app to upload a photo of their face and transform it into their favourite Maynards candy. After the submission period is over (Sept.30) Maynards will choose one lucky face to become their next candy, which will be sold in stores in 2012.