ALCOHOL IMPAIRS YOUR VISION COASTERS by Kinetic Singapore for MINI

Adsarchive » Outdoor » MINI » ALCOHOL IMPAIRS YOUR VISION COASTERS

ALCOHOL IMPAIRS YOUR VISION COASTERS

Pin to Collection
Add a note
Industry Cars, Traffic safety
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Singapore
Agency Kinetic Singapore
Art Director Lim Shue Pann
Copywriter Eugene Tan
Producer Carolyn Teo, Jac Goh
Photographer Obilia
Account Supervisor Jac Goh
Typographer Gian Jonathan
Illustrator Obilia
Released November 2009

Credits & Description

Category: Ambient: Bars, Restaurants & Stores, etc.
Advertiser: MINI ASIA
Product/Service: ANTI-DRINK DRIVING AWARENESS
Agency: KINETIC SINGAPORE
Creative Director: Pann Lim
Copywriter: Eugene Tan
Art Director: Gian Jonathan/Pann Lim
Account Manager: Jac Goh/Carolyn Teo
Account Supervisor: Jac Goh/Carolyn Teo
Advertiser's Supervisor: Jac Goh/Carolyn Teo
Illustrator: Obilia
Typographer: Gian Jonathan
Photographer: Obilia
Producer: Jac Goh/Carolyn Teo
Date of First Appearance: Dec 1 2009 12:00AM
Entrant Company: KINETIC SINGAPORE, SINGAPORE

Description of Ambient execution
By approaching pubs, bars and clubs, MINI had access to a large pool of drinkers who drive. And whenever drinks were served, the coasters were always used.