ALCORCÓN BY MORITZ by Pavlov for Moritz

Adsarchive » Outdoor » Moritz » ALCORCÓN BY MORITZ

ALCORCÓN BY MORITZ

Pin to Collection
Add a note
Industry Beers and Ciders
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Spain
Agency Pavlov
Art Director Tomas Descals, Sílvia Pacho
Copywriter Josep Maria Ferrara
Producer Alba Camps
Released November 2009

Credits & Description

Category: Ambient: Small Scale Special Solutions
Advertiser: CERVEZAS MORITZ
Product/Service: BEER
Agency: PAVLOV
Executive Creative Director: Josep Maria Ferrara
Copywriter: Josep Maria Ferrara
Art Director: Tomàs Descals/Sílvia Pacho
Advertiser's Supervisor: Albert Castellón/Montse Comabella
Producer: Alba Camps
Date of First Appearance: Nov 29 2009 12:00AM
Entrant Company: PAVLOV, Barcelona, SPAIN

Description of Ambient execution
MORITZ CAN NOT ENTER THE BARCELONA´S CAMP NOU STADIUM BECAUSE IT´S COMPETITOR TERRITORY. BUT NO ONE CAN AVOID THE SUPPORTERS SNEAKING THE BRAND INTO THE STADIUM AS HAPPENED DURING THE F.C.BARCELONA- REAL MADRID. THEY WORE THE ALCORCÓN SCARFS-THE TEAM THAT DEATED REAL MADRID AND WON THE KING´S CUP-WHITCH SHARED THE SAME COLORS AS MORITZ BEAR.