Aji by M&C Saatchi Auckland for New Zealand Police

Aji

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Industry Political/Religious/Trade Organizations
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market New Zealand
Agency M&C Saatchi Auckland
Art Director James Bowman
Copywriter Nicci Doak, Dave King
Photographer Nick Barnes
Illustrator Otis Frizzell, Cut Collective
Released November 2012

Credits & Description

On the walls of the Kingsland Train Station in Auckland are a pair of stencils depicting the heroic act of Constable Aji Basra running to pull an intoxicated man from the tracks. The extremely drunk man had become disoriented and decided to have a lie down, on the train tracks. Realising the potential for danger, Aji leapt onto the tracks and dragged the man to safety.Poster created by M&C Saatchi New Zealand
Category: Public services & utilities
Client: New Zealand Police
Agency: M&C Saatchi New Zealand
Country: New Zealand
Executive Creative Director: Dave King
Art Director: James Bowman
Copywriter: Dave King
Copywriter: Nicci Doak
Agency Producer: Nick Barnes
Studio: Sean Collier
Photographer: Nick Barnes
Illustrator: Otis Frizzell
Illustrator: Cut Collective
Account Team: Christina Mossaidis, Lacey Swanepoel
Client Team: Campbell Moore, Russell Pilcher