SKI POSTER by Kitchen Leo Burnett Oslo for Norwegian Airlines

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SKI POSTER

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Industry Airlines
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Norway
Agency Kitchen Leo Burnett Oslo
Art Director Eirik Stensrud
Copywriter Thomas Askim
Account Supervisor Rune Roalsvig
Released November 2009

Credits & Description

Category: Ambient: Special Build
Advertiser: NORWEGIAN AIRLINES
Product/Service: AIRLINE
Agency: KITCHEN LEO BURNETT
Copywriter: Thomas Askim
Art Director: Eirik Stensrud
Account Manager: Nina R. Buskoven
Account Supervisor: Rune Roalsvig
Advertiser's Supervisor: Kine Bergseth
Date of First Appearance: Nov 15 2009 12:00AM
Entrant Company: KITCHEN LEO BURNETT, Oslo, NORWAY

Description of Ambient execution
Ski holiday from 299,- one way. THE SNOW IS NEVER FAR AWAY WITH NORWEGIAN AIRLINES The snow in Norway often lets us wait for the perfect skiconditions, and the skislopes are left a sad snowless sight until January. Norwegian Airlines used this opportunity to mount a 72 squarefeet poster in an alpineslope just outside Oslo. The poster reminded all the ski enthusiasts that they can easily get to more snowy adventures with Norwegian Airlines. The poster was mounted for as long as the snow was missing, very visible for all the thousands of motorists passing there every day.

English Translation of Main Headlines
Ski holiday from 299,- one way.