DRUNK DRIVING MEMORIAL by Zavod Consulting for RAMI / ROAD TRAFFIC POLICY

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DRUNK DRIVING MEMORIAL

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Industry Traffic safety
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Russia
Agency Zavod Consulting
Creative Director Maxim Fedorov
Art Director Nikita Smirnov
Copywriter Dmitry Lomakin
Producer Vadim Melnikov
Released November 2009

Credits & Description

Category: Ambient: Special Build
Advertiser: RAMI / ROAD TRAFFIC POLICY
Product/Service: ROAD SAFETY
Agency: ZAVOD CONSULTING
Creative Director: Maxim Fedorov
Copywriter: Dmitry Lomakin
Art Director: Nikita Smirnov
Account Manager: Ekaterina Zagorodnyaya
Producer: Vadim Melnikov
Date of First Appearance: Nov 18 2009 12:00AM
Entrant Company: ZAVOD CONSULTING, Moscow, RUSSIA

Description of Ambient execution
Drunk Driving Memorial - 12 meters high bottle shaped monument built of crashed cars and placed on one of the most busy Moscow highways.

English Translation of Main Headlines
Had a drink? Don't start up!