KIDS WHO CAN FLY by Colenso BBDO Auckland for Random House

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KIDS WHO CAN FLY

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Industry Books
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market New Zealand
Agency Colenso BBDO Auckland
Executive Creative Director Nick Worthington
Art Director Kimberley Ragan, Rebecca Johnson-Pond
Producer Gabrielle Buckle
Photographer Kevin Hyde
Account Supervisor Michelle Williamson
Released May 2009

Credits & Description

Category: Ambient: Special Build
Advertiser: RANDOM HOUSE
Product/Service: BOOK
Agency: COLENSO BBDO
Executive Creative Director: Nick Worthington
Copywriter: Kimberley Ragan/Rebecca Johnson-Pond
Art Director: Rebecca Johnson-Pond/Kimberley Ragan
Account Manager: Krystel Houghton
Account Supervisor: Account Director: Scott Coldham/Antonia Baker
Advertiser's Supervisor: Lorraine Breheny
Photographer: Kevin Hyde
Producer: Gabrielle Buckle
Other Credits: Retoucher: rebecca Johnson-Pond/Simon Redwood
Date of First Appearance: May 3 2009 12:00AM
Entrant Company: COLENSO BBDO, Auckland, NEW ZEALAND

Description of Ambient execution
Maximum Ride is a series about a group of children who can fly. To launch the latest book, we created a large ground decal that put Aucklanders in the perspective of someone who has this ability.