CROSS THE ROAD by Kaisaniemen Dynamo for Red Cross Finland - Blood Service

CROSS THE ROAD

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Industry Charities, Foundations, Volunteers
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Finland
Agency Kaisaniemen Dynamo
Art Director Ilkka Karkkainen, Pia Pitkanen
Copywriter Vesa Kujala
Producer Dynamo Advertising
Account Supervisor Pertti Hänninen
Released February 2010

Credits & Description

Category: Ambient: Digital Outdoor
Advertiser: RED CROSS FINLAND BLOOD SERVICE
Product/Service: RED CROSS FINLAND BLOOD SERVICE
Agency: DYNAMO ADVERTISING
Copywriter: Vesa Kujala
Art Director: Ilkka Kärkkäinen/Pia Pitkänen
Account Manager: Pertti Hänninen
Account Supervisor: Pertti Hänninen
Advertiser's Supervisor: Willy Toiviainen/Helena Hurri
Producer: Dynamo Advertising
Other Credits: Antti Nieminen/Sami Thessman/Arja Kvist/Pertti Hänninen
Date of First Appearance: Mar 1 2010 12:00AM
Entrant Company: DYNAMO ADVERTISING, Helsinki, FINLAND

Description of Ambient execution
Digital outdoor advertisement, where the goal was to communicate that the location of the Finnish Red Cross blood donation office moved across the road of the main street in Helsinki city centre.