THE WORLD'S SMALLEST CAMPAIGN by Ogilvy & Mather Vienna for Reed Exhibitions Messe Vienna

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THE WORLD'S SMALLEST CAMPAIGN

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Industry Business equipment & services, Corporate Image
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Austria
Agency Ogilvy & Mather Vienna
Executive Creative Director Gerd Schulte-Doeinghaus
Art Director Renée Reust
Copywriter Doris Partl
Released October 2010

Credits & Description

Category: Best Use of Ambient Media: Small Scale
Advertiser: REED MESSE WIEN
Product/Service: VIENNA MODEL-MAKERS FAIR
Agency: OGILVY & MATHER VIENNA
Date of First Appearance: Oct 18 2010
Entrant Company: OGILVY & MATHER VIENNA, AUSTRIA
Executive Creative Director: Gerd Schulte-Doeinghaus (Ogilvy and Mather)
Copywriter: Doris Partl (Ogilvy and Mather)
Art Director: Renée Reust (Ogilvy and Mather)
Junior Copywriter: Michael Rittmannsberger (Ogilvy and Mather)
Junior Art Director: Heinz Ploder (Ogilvy and Mather)
Graphic Designer: Klaus Seethaler (Ogilvy and Mather)
Media placement: Citylights and Posters - City of Vienna - 18.10.2010