BUBBLE BUS by Cheil Beijing for Samsung

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BUBBLE BUS

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Industry Electronic Devices & Home Appliances, Washing Machines
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market China
Agency Cheil Beijing
Art Director Rui Zhao, Wenxing Wu Cheil China
Copywriter Jacky Lung, Xu Wei Bing
Producer Leona Shang Cheil China
Released February 2012

Credits & Description

Category: Transit
Advertiser: SAMSUNG
Product/Service: BUBBLE WASHING MACHINE
Agency: CHEIL CHINA
Executive Creative Director: Jacky Lung
Copywriter: Jacky Lung/Wei Xu
Art Director: Rui Zhao/Wenxing Wu
Producer: Leona Shang
Account Manager: Ryan Zhang
Account Manager: Ryan Zhang

English Translation of Main Headlines
With the extra 29 Minutes,
how do you like to spend it?

Ambient Execution Description
New Samsung "Bubble" washing machine saves extra 29 minutes of your laundry time with the intelligent bubble-generating technology.
We converted a bus into a coffee house, a yoga center and a bar.Driving around the busiest and hottest areas in Beijing,consumers could experience more possibilities by time-saving washing process.