BIKE by Nova S/b for Sao Paulo City Hall

BIKE

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Industry Environmental & Animal Issues
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Brazil
Agency Nova S/b
Art Director Marcelo Maia
Copywriter Ricardo Furriel, Zoca Moraes
Photographer Adolfo Schauer
Account Supervisor Thiago Furtado
Released October 2010

Credits & Description

Category: Public Awareness Messages
Advertiser: SÃO PAULO CITY HALL
Product/Service: ENVIRONMENTAL AWARENESS
Agency: NOVA S/B
Date of First Appearance: Oct 30 2010
Entrant Company: NOVA S/B, São Paulo, BRAZIL
Creative Director: Ricardo Furriel
Copywriter: Ricardo Furriel / Zoca Moraes
Art Director: Marcelo Maia
Photographer: Adolfo Schauer
Art Buyer: Paulo Gonçalves
Account Supervisor: Thiago Furtado
Advertiser's Supervisor: Marcus Vinicius Sinval

English Translation of Main Headlines
Sao Paulo is underwater. This is not rain's fault. It's those who litter. Think. Do the right thing. Don't litter.