SBS: Paper Bags by Us Sydney for Sbs

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SBS: Paper Bags

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Industry TV Channels/Radio Stations and Programmes
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Australia
Agency Us Sydney
Creative Director Chad Mackenzie
Art Director Chloe Banicenvic
Copywriter Archana Murugaser
Designer Louis Huosien
Account manager Tim Stuart
Released November 2011

Credits & Description

To promote the new SBS series Housos, a comedy series about people living in housing commissions, agency US Sydney created and distributed branded paper bags to bottle-os around Sydney. It was a cheap, unconventional solution that got seen (and used) by just the right people.

Category: Entertainment & leisure
Client: SBS
Agency: US Sydney
Country: Australia
Creative Director: Chad Mackenzie
Copywriter: Archana Murugaser
Art Director: Chloe Banicenvic
Agency Producer: Corinne Porter
Designer: Louis Huosien
Account manager: Tim Stuart