Penguin Books: Psycho by Saatchi & Saatchi Malaysia for Silverfish Books

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Penguin Books: Psycho

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Industry Books, Retail, Distribution & Rental companies
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Malaysia
Agency Saatchi & Saatchi Malaysia
Photographer Allen Deng, Allen Wong - Wizard Photography
Account Supervisor Aaron Taylor
Typographer Lydia Lim Eu Mei
Released June 2008

Awards

Cannes Lions 2008
Outdoor - Gold

Credits & Description

Agency: Saatchi & Saatchi, Petaling Jaya
Advertiser: Silverfish Books
Brand: Penguin Books
Advertising Agency: SAATCHI & SAATCHI, Petaling Jaya, Malaysia
Executive Creative Directors: Adrian Miller, Edmund Choe
Copywriters: Lydia Lim, Ong Kien Hoe
Art Directors: Lydia Lim, Ong Kien Hoe, Edmund Choe
Photographer: Allen Deng, Wizard Photography
Typographer: Lydia Lim
Account Supervisor: Aaron Taylor
Retoucher: Karen Yap, Wizard Photography