Spw Bikes Outdoor SURVIVAL OF THE FITTEST by Advico Y&R Zurich

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SURVIVAL OF THE FITTEST

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Industry Bicycles
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Switzerland
Agency Advico Y&R Zurich
Executive Creative Director Thomas Engeli, Daniel Bieri
Art Director Daniel Bieri
Copywriter Julia Brandstätter
Illustrator Tobias Held, Silvio Brügger, Philipp Thöni
Released January 2012

Credits & Description

Category: Entertainment & Leisure
Advertiser: SPW SPORTPLAUSCH WIDER
Product/Service: BIKE RETAILER
Agency: ADVICO Y&R
Chief Creative Officer: Markus Gut
Executive Creative Director: Daniel Bieri/Thomas Engeli
Copywriter: Julia Brandstätter
Art Director: Daniel Bieri
Illustrator: Silvio Brügger/Philipp Thöni/Tobias Held