THE BILLBOARD THAT BECAME DESIGNER HANDBAGS BY ANNA SUI by Mother New York for Target

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THE BILLBOARD THAT BECAME DESIGNER HANDBAGS BY ANNA SUI

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Industry Supermarkets
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market United States
Agency Mother New York
Executive Creative Director Linus Karlsson, Paul Malmstrom
Creative Director Michael Ian Kaye
Art Director Jed Grossman, Rob Trostle
Copywriter Bobby Hershfield, Ben Hughes
Photographer Josh Dalsimer, Harlan Erskine, Pete Deevakul
Account Supervisor Amy Becker, Debra Sercy
Released August 2009

Credits & Description

Category: Ambient: Stunts & Live Advertising
Advertiser: TARGET
Product/Service: RETAIL STORE
Agency: MOTHER NEW YORK
Executive Creative Director: Linus Karlsson/Paul Malmstrom
Creative Director: Michael Ian Kaye/Bobby Hershfield
Copywriter: Ben Hughes/Bobby Hershfield
Art Director: Rob Trostle/Jed Grossman
Account Supervisor: Amy Becker/Debra Sercy
Photographer: Josh Dalsimer/Harlan Erskine/Pete Deevakul
Other Credits: Artists: charles Wilkin/Josh Goldstein/Laurie Rosenwald/Michael Anderson
Date of First Appearance: Aug 31 2009 12:00AM
Entrant Company: MOTHER NEW YORK, USA

Advertising Format
Billboard

Dimensions
20,000 sq feet

Site Location
Billboard in Times Square, NYC