Theramed Outdoor ROCKS by McCann Erickson Dusseldorf

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Industry Oral Hygiene
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Germany
Agency McCann Erickson Dusseldorf
Creative Director Tilo Endert, Erik Gonan
Art Director Udo Schäfer, Slawa Oleinik
Copywriter Mariam Nassery, Olaf Ebeling
Producer Tim Erlmann
Account Supervisor Alexander Ten Hompel
Released April 2013

Credits & Description

Advertiser: HENKEL
Category: Special Build
Advertising campaign: ROCKS
Account Supervisor: Alexander Ten Hompel
Account Manager: Andree Stimmer
Creative Director: Erik Gonan
Other Credits: Stefan Rado
Creative Director: Tilo Endert
Other Credits: Post Production: Martin Komora
Art Director: Slawa Oleinik
Art Director: Udo Schäfer
Copywriter: Olaf Ebeling
Chief Creative Officer: Bill Biancoli
Producer: Tim Erlmann
Advertiser's Supervisor: Xenia Barth
Copywriter: Mariam Nassery

Ambient Execution Description
popular places in Düsseldorf: the walls of the famous Düsseldorf Art Academy, the cobblestones of the most frequented party mile in the old town , the artist and designer district Karlstadt and the area around Friedrichstrasse, the appropriate point of contact for daily errands. Here are supermarkets, drugstores and pharmacies close together .