Thinking Group: TCHAIKOVSKY by DDB Hong Kong for Thinking Group

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Thinking Group: TCHAIKOVSKY

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Industry Electronic Devices & Home Appliances, Mobile phones, devices & accessories
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Hong Kong SAR China
Agency DDB Hong Kong
Executive Creative Director Jeffry Gamble
Art Director Karen Au Young
Copywriter Paul Chan, Ong Shi Ping, Ciff Luk
Photographer Lau Kwok Tim
Released June 2011

Awards

Cannes Lions 2011
Outdoor Lions Home Electronics & Audio-Visual Silver

Credits & Description

3 of 3 Campaign
Type of Entry: Billboards & Street Furniture
Category: Home Electronics & Audio-Visual
Title: TCHAIKOVSKY
Advertiser/Client: THINKING GROUP
Product/Service: WESTONE EARPHONES
Entrant Company: DDB GROUP HONG KONG, HONG KONG
Advertising Agency: DDB GROUP HONG KONG, HONG KONG
Executive Creative Director: Jeffry Gamble
Creative Director: Paul Chan/Ong Shi Ping
Art Director: Ciff Luk/Ong Shi Ping/Paul Chan/Karen Au Young
Copywriter: Paul Chan/Ong Shi Ping/Ciff Luk
Photographer: Tim Lau