SHAKE IT UP CAMPAIGN by Merkley + Partners New York for Tic-tac

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SHAKE IT UP CAMPAIGN

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Industry Candies
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market United States
Agency Merkley + Partners New York
Executive Creative Director Andy Hirsch
Creative Director Saks Afridi
Art Director Saks Afridi
Copywriter Eddie Van Bloem
Producer Mathilde Benington, Total Immersion
Account Supervisor Diane Hernandez, Lauren Goetzman
Typographer I Love Dust
Illustrator Katie Willmann, Alex Gross, Salina Gatto, Jen Fisher
Released January 2012

Credits & Description

Category: Integrated campaigns led by Outdoor
Advertiser: FERRERO
Product/Service: TIC TAC
Agency: MERKLEY + PARTNERS
Executive Creative Director: Andy Hirsch
Creative Director: Eddie Van Bloem/Saks Afridi
Copywriter: Eddie Van Bloem
Art Director: Saks Afridi
Illustrator: Katie Willmann/Alex Gross/Salina Gatto/Jen Fisher
Typographer: I Love Dust
Art Buyer: Bev Don/Tamara Lund
Account Supervisor: Diane Hernandez/Lauren Goetzman
Advertiser's Supervisor: Noah Szporn/Sara Williams/Christina Caruso
Producer: Mathilde Benington/Total Immersion
Account Manager: Tibby Iz
Planner: Cj Franzitta/Alex Grossman/Carla Ranno
Account Manager: Tibby Iz
Planner: Cj Franzitta/Alex Grossman/Carla Ranno