|Industry||Transport, travel & tourism|
|Media||Outdoor, Billboard, Poster, Transportation & Vehicles|
|Agency||Barnes, Catmur & Friends Auckland|
|Executive Creative Director||Paul Catmur, Daniel Barnes|
|Art Director||Crispin Schuberth|
|Creative||Jesse Stevens, Matt Weavers|
Credits & Description
It's the middle of the winter in New Zealand, so to keep Fiji top of mind Barnes, Catmur & Friends Auckland cruelly installed a number of Adshels and a billboard in key locations in the main cities.The temperature was changed daily to taunt chilly Kiwis.