THE BEAUTY OF GIVING by Leo Burnett Bangkok for True Corporation Public Co.

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THE BEAUTY OF GIVING

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Industry Charities, Foundations, Volunteers, Organ Donation
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Thailand
Agency Leo Burnett Bangkok
Executive Creative Director Keeratie Chaimoungkalo, Sompat Trisadikun
Creative Director Sirin Wannavalee
Art Director Wilai Mahamaythankij, Kittipong Luaseangdung
Copywriter Nadda Riebroicharoen, Noppawan Ngernphum
Producer Kanokporn Siriseree, Sompetch Nuntasinlapachai
Photographer Kanokwan Chimchun
Account Supervisor Anoma Vidhyabhiradee Pitiporn Jutisiriwatana, Purita Usnabhiraks
Released January 2010

Credits & Description

Category: Ambient: Stunts & Live Advertising
Advertiser: TRUE CROPORATION PUBLIC
Product/Service: ORGAN DONATION APPEAL
Agency: LEO BURNETT & ARC WORLDWIDE THAILAND
Executive Creative Director: Keeratie Chaimoungkalo/Sompat Trisadikun
Creative Director: Sirin Wannavalee
Copywriter: Noppawan Ngernphum/Nadda Riebroicharoen
Art Director: Wilai Mahamaythankij/Kittipong Luaseangdung
Account Manager: Salin Ngaotheppitak
Account Supervisor: Pitiporn Jutisiriwatana/Purita Usnabhiraks
Photographer: Kanokwan Chimchun
Producer: Sompetch Nuntasinlapachai/Kanokporn Siriseree
Other Credits: Kittisak Thanasiricharoen/Ploengpon Charoenwong/Soraya Boonsong/Vorawan Maionmue
Date of First Appearance: Jan 10 2010 12:00AM
Entrant Company: LEO BURNETT & ARC WORLDWIDE THAILAND, Bangkok, THAILAND

Description of Ambient execution
We created the donation event that was more like an Art Exhibition.