UNIDUS UMBRELLA COVER & RACK by Daehong Communications for Unidus

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UNIDUS UMBRELLA COVER & RACK

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Industry Contraceptives & Pregnancy Tests
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market South Korea
Agency Daehong Communications
Executive Creative Director Kyoungnam Kim
Creative Director Joonho Choi
Art Director Sunghwan Moon, Hokyun Jung
Copywriter Sejong Yuh
Producer Yoonsue Cho, Kunwoong Choi
Released February 2012

Credits & Description

Category: Small Scale Special Solutions
Advertiser: UNIDUS
Product/Service: CONDOM
Agency: DAEHONG COMMUNICATIONS
Chief Creative Officer: Jongwon Choi
Executive Creative Director: Kyoungnam Kim
Creative Director: Joonho Choi
Copywriter: Sejong Yuh
Art Director: Sunghwan Moon/Hokyun Jung
Producer: Yoonsue Cho/Kunwoong Choi
Planner: Sanghyun Oh
Planner: Sanghyun Oh

Ambient Execution Description
The umbrella covers and racks were used to appeal the brand 'UNIDUS' to the youth at the clubs in Hongdae area.

Implant the condom brand UNIDUS in the youth! -UNIDUS Umbrella Cover & Rack