VICK FRAGRANCE TEST by Publicis Sao Paulo for Vicks

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VICK FRAGRANCE TEST

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Industry OTC Medicines (Pain Relievers, Cold & Flu)
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Brazil
Agency Publicis Sao Paulo
Creative Director Hugo Rodrigues, Tony Goes
Art Director Kevin Zung, Nelson Costa
Copywriter Cristiane Parede
Producer Rita Carolina Vilarim, Emerson Russo, Monica Souza
Account Supervisor Hildebrando Neto
Released March 2011

Credits & Description

Category: Stunts & Live Advertising
Advertiser: PROCTER & GAMBLE
Product/Service: VICK INHALER
Agency: PUBLICIS BRASIL
Date of First Appearance: Mar 21 2011
Entrant Company: PUBLICIS BRASIL, Sao Paulo, BRAZIL
Chief Creative Officer: Hugo Rodrigues
Executive Creative Director: Hugo Rodrigues
Creative Director: Hugo Rodrigues/Tony Góes
Copywriter: Cristiane Parede
Art Director: Nelson Costa/Kevin Zung
Account Supervisor: Hildebrando Neto
Producer: Rita Vilarim/Emerson Russo/Monica Souza
Other Credits: Production Company: Bossa Nova Films/Video Director: Giuliano Saad