WELLY ON A PLATE by Whybin\TBWA Auckland for Visa

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WELLY ON A PLATE

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Industry Banking & Financial Services, Credit Cards
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market New Zealand
Agency Whybin\TBWA Auckland
Executive Creative Director Andy Blood
Creative Director Craig Farndale, Connan James
Art Director Kurt Strong
Copywriter Matt Watts
Photographer Elena Panaita
Released October 2011

Credits & Description

Category: Banking, Investment & Insurance
Advertiser: VISA
Product/Service: VISA/WELLINGTON ON A PLATE CULINARY FESTIVAL
Agency: WHYBIN\TBWA\TEQUILA
Executive Creative Director: Andy Blood
Creative Director: Connan James/Craig Farndale
Copywriter: Matt Watts
Art Director: Kurt Strong
Photographer: Elena Panaita
Other Credits: Production: Michelle Hong/Mark Paisey

Ambient Execution Description
For last year’s Visa ‘Wellington On a Plate’ culinary festival we made a meal out of OOH and turned the city’s trolley buses into a delectable crayfish catch. The festival ran from Friday August 5th to Sunday August 21st and the festival menu included 102 DINE Wellington eateries, 50 Burger Wellington eateries and 81 events including the Wellington Fisher and Paykel Masterclass.