Santam Print, DM Tread Test by King James

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Tread Test

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Industry Insurance
Media Print, Magazine & Newspaper, Direct marketing
Market South Africa
Agency King James
Executive Creative Director Matt Ross
Creative Director Nkanyezi Masango
Art Director Thabiso Ntuli
Senior Art Director Monique Kaplan
Copywriter Adrienne Kruger
Released May 2018

Credits & Description

Media: Print
Category: Finance & insurance
Client: Santam Insurance
Agency: King James Group
Country: South Africa
Executive Creative Director: Matt Ross
Creative Director: Nkanyezi Masango
Art Director: Thabiso Ntuli
Copywriter: Adrienne Kruger
Senior Art Director: Monique Kaplan
The objective for King James South Africa was to inspire and drive entries for the Santam Safety Innovations competition. So we demonstrated how simple ideas could make a difference through turning our advertising into safety innovations.