Infinite Recovery Print, Digital Missing Boy by Rock Candy USA

Missing Boy

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Industry Against Drugs
Media Print, Magazine & Newspaper, Digital, Interactive & Mobile
Market United States
Agency Rock Candy USA
Creative Director Sam Kimelman, Kyle Gregory
Art Director Stefanie McBride
Copywriter Kyle Gregory
Released May 2017

Credits & Description

Category: Public Interest, NGO
Media: Digital/ Print
Brand: Infinite Recovery
Agency: Rock Candy Media
Geo: United States
Advertising Agency: Rock Candy Media, USA
Creative Directors: Sam Kimelman, Kyle Gregory
Art Director: Stefanie McBride
Copywriter: Kyle Gregory
Published: April 2017
Description: Rock Candy Media, a leading digital advertising agency created this Missing campaign using the missing children showcased on milk cartons in the 1970's and 1980's as inspiration. This campaign was intended to not only attract eyes, but promote Infinite Recovery as the experts in opioid addiction and recovery.