|Media||Print, Magazine & Newspaper, Outdoor, Billboard, Poster, Transportation & Vehicles|
|Creative Director||Florence Bellisson|
|Art Director||Valerie Chidlovsky|
|30ème Grand Prix de la Publicité Presse Magazine, 2015|
Credits & Description
The leading manufacturer of rubber footwear and fashion, Aigle, is unveiling the 3rd phase of the saga of its iconic founding product: Wellington boots. After Chantebelle and Aiglentine, it is now Miss Juliette's turn to pose before the camera. Inspired by a model of the 'sixties, Miss Juliette is a feminine-looking smart urban boot available in three models. Handmade in France, Miss Juliette is not the only heroine of the story this time. Combined with a trench coat, another of this brand's iconic products, Aigle has created an original vintage chic look to enable its customers to follow fashion and stay glamorous even in the rain. Agency: BETC, Paris.