Jeans by DDB Sao Paulo for Band-Aid

Jeans

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Industry Adhesive Plasters
Media Print, Magazine & Newspaper, Outdoor, Billboard, Poster, Transportation & Vehicles
Market Brazil
Agency DDB Sao Paulo
Executive Creative Director Paulo Coelho
Creative Director Carlos Schleder, Adriano Alarcon
Art Director Elias Carmo
Copywriter Kiko Mattoso
Photographer Rodrigo Ribeiro
Released March 2016

Awards

Cannes Lions 2016
Print And Publishing Print & Publishing: Healthcare & Pharmacy Bronze Lion Campaign

Credits & Description

Agency: Ddb Brasil
Brand: Johnsons
Country: Brazil
Advertising Agency: Ddb Brasil, São Paulo
Entrant Company: Ddb Brasil, São Paulo
Media Agency: Ddb Brasil, São Paulo
Pr Agency: Ddb Brasil, São Paulo
Production Company: Ddb Brasil, São Paulo
Final Art: Alexandre Cândido (Ddb Brasil)
Creative Director: Carlos Schleder (Ddb Brasil)
Production Director: Clariana Costa (Ddb Brasil)
Retouching: Juary Leocadio (Ddb Brasil)
Photographer: Rodrigo Ribeiro (Rodrigo Ribeiro)
Media Director: Vilma Morais (Ddb Brasil)
Art Director: Elias Carmo (Ddb Brasil)
General Media Director: Vicente Varela (Ddb Brasil)
Account Vice President: Marcelo Passos (Ddb Brasil)
Creative Director: Adriano Alarcon (Ddb Brasil)
Copywriter: Kiko Mattoso (Ddb Brasil)
Integrated Producter: Alessandra Salles (Ddb Brasil)
Chief Creative Officer: Aricio Fortes (Ddb Brasil)
Media Coordinator: Kellvyn Maior (Ddb Brasil)
Media Vice President: Adrian Ferguson (Ddb Brasil)
Rtvc Director: Fabiano Beraldo (Ddb Brasil)
Graphic Producer: Nereu Marinho (Ddb Brasil)
Executive Creative Director: Paulo Coelho (Ddb Brasil)