BirdLife Print, Outdoor PLASTIC by The Jupiter Drawing Room South Africa

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PLASTIC

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Industry Public awareness, Charities, Foundations, Volunteers
Media Print, Magazine & Newspaper, Outdoor, Billboard, Poster, Transportation & Vehicles
Market South Africa
Agency The Jupiter Drawing Room South Africa
Creative Director Graham Victor Warsop
Copywriter Gerhard Pretorius, Jonathan Pepler
Designer Steven Malcolm Tyler
Illustrator Steven Malcolm Tyler
Released September 2011

Awards

One Show 2012
One Show Design Collateral Design / Posters - Campaign Merit

Credits & Description

Media: Outdoor
Geo: South Africa
Category: Public interest
Agency: The Jupiter Drawing Room
Creative Director: Graham Warsop
Copywriter: Gerhard Pretorius/Jonathan Pepler
Art Director: Steven Tyler
Illustrator: Steven Tyler
Account Manager: Jamie Rossiter/Kellie Schaper
Account Manager: Jamie Rossiter/Kellie Schaper
Brand: BirdLife
BirdLife: It's hard to imagine. Even harder to swallow.
It's hard to imagine. Even harder to swallow.
95% of all seabird species are known to eat plastic litter. By mistaking it for food, they either eat it themselves or feed it to their young. Floating in oceans, plastic chokes, starves, drowns and poisons more than one million seabirds every year.
Save our Oceans. Save our Seabirds. www.birdlife.org.za
These posters were displayed at BirdLife's stand at the "Oceans of Life" photographic exhibition. The week-long exhibition took place at Iziko Museum and was in support of BirdLife's annual Save Our Seabirds Festival.
Advertising Agency: The Jupiter Drawing Room, South Africa
Copywriters: Jonathan Pepler, Gerhard Pretorius
Designer: Steven Tyler