Crunchy Nut Print, Outdoor Kellogg’s Crunchy Nut Corn Flakes: Break in by J. Walter Thompson Sydney

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Kellogg’s Crunchy Nut Corn Flakes: Break in

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Industry Breakfast Cereals & Flakes
Media Print, Magazine & Newspaper, Outdoor, Billboard, Poster, Transportation & Vehicles
Market Australia
Agency J. Walter Thompson Sydney
Illustrator Steven Cicala
Released May 2012

Credits & Description

Media: Outdoor
Geo: Australia
Category: Food
Agency: JWT
Brand: Crunchy Nut
The trouble is they taste too good.
In the spirit of the Kellogg’s Crunchy Nut Corn Flakes campaign, comes a new outdoor execution created by JWT Sydney. The 15 sites around Australia create the impression that lovers of the tasty flakes have used spoons to try to force their way in to the box inside. The metrolites and shopalites are running in conjunction with a larger path-to-purchase campaign.
Advertising Agency: JWT, Sydney, Australia
Creative Directors: Angus Hennah, Mark Harricks
Art Directors: Will Edwards, Chris Badger
Copywriters: Will Edwards, Chris Badger
Illustrator: Steven Cicala
Account Services: Cori McLeod, Rachel Kinder
Production Manager: Graeme Mahn