Disque-Denuncia Print, Outdoor Toni by Africa Sao Paulo

Toni

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Industry Charities, Foundations, Volunteers
Media Print, Magazine & Newspaper, Outdoor, Billboard, Poster, Transportation & Vehicles
Market Brazil
Agency Africa Sao Paulo
Chief Creative Officer Sérgio Gordilho
Creative Director Marco Martins, Rafael Campello
Art Director Edson Rosa
Copywriter Raphael Quatrocci
Released April 2017

Awards

Cannes Lions 2017
Print And Publishing Print: Public Sector Bronze Lion Campaign

Credits & Description

Campaign Title: Drawings Of Abuse
Original Campaign Title: Dibujando un abuso
Brand: Disque Denuncia
Product: Campaña de Concientización Sobre La Pedofilia
Country: Brazil
Agency: Africa
Entrant Company: Africa, São Paulo
Advertising Agency: Africa, São Paulo
Chief Creative Officer: Sergio Gordilho (Africa)
Creative Director: Marco Martins (Africa)
Creative Director: Rafael Campello (Africa)
Copywriter: Raphael Quatrocci (Africa)
Art Director: Edson Rosa (Africa)
Client Services: Julia Newman (Africa)
Media Team: Gabriel Roveri (Africa)
Media Team: Luiz Fernando Vieira (Africa)
Media Team: Rodrigo Famelli (Africa)
Print Producers: Carla Lustosa (Africa)
Print Producers: Edson Harada (Africa)
Art Buyer: Carmen Castillo
Published: April, 2017
Synopsis: Real Drawing by Toni/Ester. When you report a pedophile, it’s no longer just a drawing.