Oxfam Print, Outdoor Toilet by Energy BBDO Chicago

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Industry Public awareness, Charities, Foundations, Volunteers
Media Print, Magazine & Newspaper, Outdoor, Billboard, Poster, Transportation & Vehicles
Market United States
Agency Energy BBDO Chicago
Director Gesine Kratzner
Creative Director Kevin Lynch, Diana Morrison
Art Director Francis Almeda
Copywriter Kelly Hardwick, Chris Yocum
Producer Andrew Harvey, Amy Crilly
Illustrator Jessica Hische
Editor Steve Miller
Production LAIKA
Released December 2011

Credits & Description

No one thinks a toilet is a perfect holiday giftâ¦until they need one. Oxfam America is encouraging people to gift better this holiday season by giving charitable gifts from OxfamGifts.com. Because no matter what all the latest "it" gifts do, nothing beats helping people in need. The Gift Better campaign, created by Energy BBDO with the help of famed illustrator Jessica Hische, is driven by cheeky headlines that are brought to life in a warm and whimsical way through illustration, designed to poke fun at trendy gifts. Actress Scarlett Johansson lends her voice to an animated television spot that further demonstrates the idea that compared to the standard holiday fare, gifts from OxfamGifts.com keep on giving.
Category: Charities & appeals
Client: Oxfam America
Agency: Energy BBDO
Production: LAIKA/house
Country: United States of America
Chief Creative Officer: Dan Fietsam
Creative Director: Kevin Lynch
Creative Director: Diana Morrison
Art Director: Francis Almeda
Copywriter: Kelly Hardwick
Copywriter: Chris Yocum
Agency Producer: Meagen Moore
Illustrator: Jessica Hische
Animation Creative Director: Kirk Kelly
Animation Director: Gesine Krätzner
Animator: Chris Purdin
Assistant Animator: Eric Kilkenny
Compositor: Erich Richter
Planners: Leah Gritton, Valerie Cohen
Business Manager: Cindy Mayer
Account Manager: Lisa Roebke
Print Producer: Heather Beck
Head of Production: Rowley Samuel
Digital Producer & Project Manager: Catherine Hughes
Developers: Andy Hullinger, Andy Rench
Director: Gesine Kratzner
Executive Producer: Lourri Hammack
Producer: Andrew Harvey
Editor: Steve Miller
Music Company: Black Irish
Producer: Amy Crilly
Sound Design: Whizbang
Sound Producer: Dustin Camilleri
Sound Engineer: Zach Goheen