Richard Branson by CHI & Partners London for Sunday Times

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Richard Branson

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Industry Magazines
Media Print, Magazine & Newspaper, Outdoor, Billboard, Poster, Transportation & Vehicles
Market United Kingdom
Agency CHI & Partners London
Creative Director Robin Garton, Micky Tudor
Designer Lee Ford @ Tag, Lance Crozier
Producer Tom Loxley
Illustrator Sam Dunn, Blink Art
Released April 2016

Awards

D&AD 2017
Crafts for Advertising Illustration for Advertising Wood Pencil
Outdoor Advertising Poster Advertising Campaigns Wood Pencil

Credits & Description

Additional: Fortunes Told
Media: Print
Category: Publications & media
Client: THE SUNDAY TIMES
Agency: CHI&Partners London
Country: United Kingdom
Chief Creative Officer: Jonathan Burley
Creative Director: micky tudor
Creative Director: Robin Garton
Creative team: Colin Smith
Creative team: Angus Vine
Producer: Tom Loxley
CEO: Sarah Golding
Account Directors: Catrin Tyler, Hannah Jones-Walters
Account Executive: Jessica Sammonds
CSO: Neil Goodlad
Planner: Matt Nixon
Head of Art Buying: Emma Modler
Head of Production: John Hodges
Designer: Lee Ford, Lance Crozier
Re-touching: Charlie Townsend, Rob Swainson
Illustrator: Sam Dunn, Blink Art
Description
The Sunday Times Rich List is one of The Sunday Times’ key circulation drivers. Published annually since 1989, it is a list of the 1,000 wealthiest people in the UK and its enduring popularity means the newspaper attaches great importance to it. The campaign task was to deliver a substantial increase in paper sales upon release of the Rich List supplement, and all on a tight budget of £35k production and £92.5k media.