Fatty by Prolam Y&R Santiago for UNICEF (United Nations International Children’s Emergency Fund)

Fatty

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Industry Charities, Foundations, Volunteers
Media Print, Magazine & Newspaper, Outdoor, Billboard, Poster, Transportation & Vehicles
Market Chile
Agency Prolam Y&R Santiago
Executive Creative Director Cristobal Arteaga, Alvaro Becker, Francisco Cavada
Creative Director Emerson Navarrete, Cristian Schinadeerman
Art Director Sergio Edwards, Claudio Campistó - Sergio Araya Caneo
Copywriter Jaime González Díaz De Cossío
Released March 2015

Awards

Cannes Lions, 2015
PRESS CRAFT: PHOTOGRAPHY GOLD - CAMPAIGN
OUTDOOR INDOOR POSTERS: FUNDRAISING, DONATIONS & APPEALS, CHARITIES, NON-PROFIT ORGANISATIONS, PUBLIC HEALTH & SAFETY, PUBLIC AWARENESS MESSAGES GOLD - CAMPAIGN
OUTDOOR OUTDOOR POSTER CRAFT: PHOTOGRAPHY GOLD - CAMPAIGN

Credits & Description

Type of entry: Outdoor
Advertiser: UNICEF
Category: Fundraising, Donations & Appeals, Charities, Non-Profit Organisations, Public Health & Safety, Public awareness messages
Agency: PROLAM Y&R
Geo: Chile
Creative Director: Emerson Navarrete(Prolam Y&R)
Head of Art: Emerson Navarrete(Prolam Y&R)
Executive Creative Director: Alvaro Becker(Prolam Y&R)
Art Director: Sergio Araya(Prolam Y&R)
Executive Creative Director: Francisco Cavada(Prolam Y&R)
Copywriter: Jaime Diaz(Prolam Y&R)
Art Director: Sergio Edwards(Prolam Y&R)
Creative Director: Emerson Navarrete(Prolam Y&R)
Head of Art: Emerson Navarrete(Prolam Y&R)
Executive Creative Director: Alvaro Becker(Prolam Y&R)
Art Director: Sergio Araya(Prolam Y&R)
Executive Creative Director: Francisco Cavada(Prolam Y&R)
Copywriter: Jaime Diaz(Prolam Y&R)
Art Director: Sergio Edwards(Prolam Y&R)