JWT Atlanta: Don't water down the scotch by J. Walter Thompson Atlanta for Jwt

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JWT Atlanta: Don't water down the scotch

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Industry Business equipment & services
Media Print, Magazine & Newspaper, Promo & PR
Market United States
Agency J. Walter Thompson Atlanta
Executive Creative Director Carl Warner
Illustrator Rick Hill
Released July 2011

Credits & Description

New ideas are an acquired taste. Don't add water to make them suit your personal flavor. The result is bland, uninspiring work that no one enjoys.
Series of posters created for JWT Atlanta's new manifesto.
Advertising Agency: JWT Atlanta, USA
Executive Creative Director: Carl Warner
Associate Creative Director / Art Director: Rick Hill
Associate Creative Director / Copywriter: Matt Berger
Illustrator: Rick Hill