UTERO.PE Print, Film, Case study The Lava Jato Album by Circus Grey Lima

Adsarchive » Print ads , Film , Case study » UTERO.PE » The Lava Jato Album

The Lava Jato Album

Pin to Collection
Add a note
Industry Public awareness
Media Print, Magazine & Newspaper, Film, Case study
Market Peru
Agency Circus Grey Lima
Creative Juan Carlos Gomez De La Torre, Per Pedersen, Diego Medvedocky, Luigi Rissi, Charlie Tolmos, Giuliana Garcia, Eduardo Maruri, Celso Zelaya, Nicolás Soto, Gabriel Cano, Alejandra Jordan, Erick Cusihuallpa
Released March 2018

Awards

Lions Communication 2018
Print & Publishing Lions Commercial Publications Silver Lion

Credits & Description

Brand UTERO.PE
Entrant UTERO.PE LIMA
UTERO.PE Lima, PERU Entrant Company
CIRCUS GREY PERU Lima, Peru Idea Creation
CIRCUS GREY PERU Lima, Peru Production
SIN ANESTESIA Lima, Peru Production
CIRCUS GREY PERU Lima, Peru PR
CIRCUS GREY PERU Lima, Peru Media Placement
Per Pedersen Grey Global Creative
Eduardo Maruri Grey Latam Creative
Diego Medvedocky Grey LATAM Creative
Juan Carlos Gómez de la Torre Circus Grey Creative
Charlie Tolmos Circus Grey Creative
Celso Zelaya Circus Grey Creative
Nicolas Soto Circus Grey Creative
Alejandra Jordan Circus Grey Creative
Luigi Rissi Circus Grey Creative
Erick Cusihuallpa Circus Grey Creative
Giuliana Garcia Circus Grey Creative
Gabriel Cano Circus Grey Creative
Pedro José de Zavala Circus Grey Account
Sandra Alfaro Circus Grey Account
Claudia Incio Sinanestesia Sound
Mayte Angulo Circus Grey Production
Edson Ku Circus Grey Production
Jose Pacheco Pachepost Production
Monica Oyarce Circus ART Visual Art & Design
Carlos Torres Circus Art Visual Art & Design
Jose Avellaneda Circus Grey Production
Date: March 21 2018
Translation
Tha Lava Jato Album (Lava jato is the name of the most terrible case of corruption of the country.
Entry Summary
This days, the most important issue in Peru is the corruption problem.
The Lava Jato Case showed that the country´s political class is absolutely corrupted.
On March 21, President Kuczynski resigned as president of the country after the appearance of videos that accused him of acts of corruption.
But the day after the fall of the government, the most important hashtag in the country was #albumpanini
After 36 years, Peru this year returns to a world soccer cup, and that has made the Peruvians not take this problem in its real magnitude.
How to take advantage of this situation to make Peruvians aware of this problem?