Abraz-MG Print Roberto by Perfil 252

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Roberto

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Industry Charities, Foundations, Volunteers, Racial/Ethnic/Handicapped/Minority Awareness
Media Print, Magazine & Newspaper
Market Brazil
Agency Perfil 252
Creative Director Marcia Lima
Art Director Francisco Valle
Copywriter Adriano Docconi
Photographer Ale Burset
Released August 2014

Credits & Description

Brand: Abraz-MG
Media: Print
Category: Public interest
Agency: Perfil 252
Geo: Brazil
ABRAZ-MG: Roberto
It all started with aggressive outbursts, followed by severe depression and a very strong desire to die. Since his sister was diagnosed, Roberto gets worse by the hour.
Those with Alzheimer are not the only ones who need help.
Advertising Agency: Perfil252, Belo Horizonte, Brazil
Creative Director: Marcia Lima
Head of Art: Marcos Pina
Art Director: Francisco Valle
Copywriter: Adriano Docconi
Photographer: Ale Burset
Producer: F16 Producciones