Absolut Print I'M HERE by Great Works, TBWA\Chiat\Day USA

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Industry Vodka
Media Print, Magazine & Newspaper
Market United States
Agency Great Works
Creative Director Ted Persson, David Sundin
Agency TBWA\Chiat\Day USA
Director Spike Jonze, Anders Hallberg
Producer Vince Landay
Released March 2009

Credits & Description

Category: Foods & Drinks
Product/Service: ABSOLUT VODKA
Date of First Appearance: Mar 19 2009 12:00AM
Entrant Company: GREAT WORKS, Stockholm, SWEDEN
Entry URL: http://www.kungsgrillen.se/awards/imhere/
Account Director: Daniel Jontén
Creative Director: Ted Persson
Creative Director: David Sundin
Art Directon & Copy: Kalle Söderquist
Art Directon & Copy: Jesper Klarin
Production Manager: Marco Guzman
Production Company: (B-Reel)
Director: Anders Hallberg
Technical Production: (24HR)
Chief Creative Officer / Executive Producer: Mark Figliulo (TBWA / Chiat /Day NY)
Executive Producer: Matt Bijarchi (TBWA / Chiat /Day NY)
Agency Creative: Rob Baird (TBWA / Chiat /Day NY)
Agency Creative: Kris Wixom (TBWA / Chiat /Day NY)
Agency Creative: Alisa Sengel Wixom (TBWA / Chiat /Day NY)
Agency Creative: Hoj Jomehri (TBWA / Chiat /Day NY)
Agency Creative: Thiago Zanato (TBWA / Chiat /Day NY)
Agency Producer: David Fisher (TBWA / Chiat /Day NY)
Production Company: (MJZ)
Director: Spike Jonze
Producer: Vince Landay

English Synopsis
At imheremovie.com visitors can watch a new short film by director Spike Jonze, in collaboration with ABSOLUT. The goal was not just to make a great online movie experience but to make the greatest online CINEMA experience. We built up an actual movie theatre with actual signs, posters etc. When users come inside they can book digital tickets, watch trailers and when they enter the actual theatre we placed users in one of the seats where they could see the movie. Users literary sat next to their friends also visiting the theatre at the same time (invited through Facebook Connect).