ActionAid Print ActionAid - World Day Against Child Labour by F/Nazca Saatchi & Saatchi Sao Paulo

Adsarchive » Print ads » ActionAid » ActionAid - World Day Against Child Labour

ActionAid - World Day Against Child Labour

Pin to Collection
Add a note
Industry Public awareness
Media Print, Magazine & Newspaper
Market Brazil
Agency F/Nazca Saatchi & Saatchi Sao Paulo
Creative Director Fabio Fernandes, Carlos Di Celio
Art Director Thiago Manhães
Copywriter Cadu Mendes
Producer Alessandra Gamberalli, Andreia Nascentes
Illustrator Studio Casanova
Head of Broadcast Lica Bueno
Account manager Malu Miranda
Released June 2013

Credits & Description

Differently from the rest of the world, the official Valentineâs Day in Brazil is celebrated every 12th of June, a date set by retailers. By coincidence it is the same date as the World Day Against Child Labour, a significant cause that is always overtaken by Valentineâs promotions and celebrations. ActionAid, an international NGO that struggles to eradicate poverty and injustice in the world, made an ad through F/Nazca Saatchi & Saatchi Sao Paulo to remind people of what really matters.
Category: Charities & appeals
Client: ActionAid
Agency: F/Nazca Saatchi & Saatchi, São Paulo
Country: Brazil
Creative Director: Fabio Fernandes
Creative Director: carlos di celio
Art Director: Thiago Manhães
Copywriter: Cadu Mendes
Producer: Andreia Nascentes
Producer: Alessandra Gamberalli
Head of Broadcast: Lica Bueno
Strategist: Marylena Gorayeb
Strategist: Daniella Oliveira
Strategist: Tainá Gaidano
Strategist: Viviane Lima
Graphic Designer: Gilberto Rodrigues
Client Team Director: Glauce Arzua
Client Team Director: Bruno Benjamim
Account Director: Ricardo Bonani
Illustrator: Studio Casanova
Account team: Aline Lopes
Account manager: Malu Miranda