Afal/ National Alzheimer Organization Print Wall by McCann Madrid


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Industry Racial/Ethnic/Handicapped/Minority Awareness
Media Print, Magazine & Newspaper
Market Spain
Agency McCann Madrid
Executive Creative Director Jon Lavín, Raquel Martinez
Photographer Miguel Angel Toledano
Released March 2014


Cannes Lions, 2014
PRESS LIONS Newspaper and Magazine: Fundraising, Donations & Appeals Bronze Lion Campaign

Credits & Description

Campañas: Hace 25 años..
Brand: Afal
Media: Print
Category: Public interest
Agency: McCann
Geo: Spain
Afal - National Alzheimer Organization: Wall
Advertising Agency: McCann, Madrid, Spain
Chief Creative Officer: Monica Moro
Executive Creative Director: Raquel Martinez, Jon Lavin
Creative Director / Copywriter: Pedro Rego
Creative Director / Art Director: Victor Gomez
Producers: Sara Fernandez, Juan Manuel Orero
Planner: Raquel Espantaleon
Photographer: Miguel Toledano