AFL Finals Series: Game Signatures by GPY&R Melbourne for Australian Football League (afl)

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Industry Sports and Health Clubs, Gyms, Sports Teams & Events
Media Print, Magazine & Newspaper
Market Australia
Agency GPY&R Melbourne
Executive Creative Director Ben Coulson
Producer Gene Kingi
Account manager Sally Kingi
Released March 2012

Awards

Spikes Asia 2012
Outdoor Sports, Entertainment, Travel & Leisure Gold

Credits & Description

Game Signatures are a series of posters created by George Patterson Y&R, Melbourne to promote the AFL Finals Series. Drawn from GPS player data the posters were released each week of the finals with the originals displayed at an exhibition and auctioned at the end of the season.
Category: Entertainment & leisure
Client: AFL
Agency: George Patterson Y&R, Melbourne
Country: Australia
Executive Creative Director: Ben Coulson
Producer: Gene Kingi
Senior Art Director: Chris Northam
Senior Copywriter: Evan Roberts
Group Account Director: Michael Napolitano
Account manager: Sally Kingi

The Print Ad titled AFL Finals Series: Game Signatures was done by GPY&R Melbourne advertising agency for product: AFL Finals Series (brand: Australian Football League (afl)) in Australia. It was released in Mar 2012.