|Media||Print, Magazine & Newspaper|
|Executive Creative Director||Fernando Iyo, Christian Sanchez Mac Donald|
|Creative Director||Tony Cruz|
|Art Director||Tony Cruz|
|Copywriter||Daniel De La Flor|
Credits & Description
Print campaign from Y&R Lima for our client Aprendamos Juntos. An ONG dedicated to improve education in Peru. We found calculation fails around the city of Lima, to evidence the consequences of having a bad education on math.